People For the American Way

People For the American Way Launches Digital Ads in Florida Gubernatorial Race for Andrew Gillum

FOR IMMEDIATE RELEASE: August 23, 2018

Contact: Derrick Crowe at People For the American Way

Email: dcrowe@pfaw.org

Phone Number: 202.467.2386

Washington, D.C.—Today, People For the American Way (PFAW) unveiled new English- and Spanish-language digital advertisements supporting Andrew Gillum’s gubernatorial bid. Gillum’s campaign has surged in recent days, prompting a $3.5 million coalition effort among independent expenditure groups in support of his effort in the final days of the Democratic primary campaign.

“People For the American Way is proud to come out swinging for Andrew Gillum for Florida Governor,” PFAW President Michael B. Keegan said. “Andrew will stand up to Trump and become an important leader in the resistance—and he knows opposing Trump is not enough. That’s why he is a fighter for jobs that pay good wages, for health care for every Floridian, and for investing in the potential of every person in this state. I’ve had the great privilege of working closely with Andrew over the years and can say with total confidence: he’s the real deal.”

PFAW’s digital ads will target voters in the Latino communities, as well as other voters typically ignored in tough election cycles.

View the ads here:

A Change Research poll conducted of likely Democratic primary voters conducted on August 18-19 shows Gillum in the lead with 33 percent, 11 points ahead of his nearest challengers. The poll also shows Gillum with an impressive 63 percent favorable rating.

Gillum is endorsed by PFAW’s Next Up Victory Fund, a program that helps young progressives win state and local elections. The ads are part of PFAW’s Latinos Vote! program, which exposes and counters anti-immigrant, anti-Latino rhetoric and policies.

UPDATE: On 8/27/2018, PFAW launched a second set of ads in support of Gillum in English and Spanish. View the ads here:

People For the American Way is a progressive advocacy organization founded to fight right-wing extremism and defend constitutional values including free expression, religious liberty, equal justice under the law, and the right to meaningfully participate in our democracy. Learn more: http://www.pfaw.org.

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